Top 5 iOS Photo and Video Apps in Brazil: Q4 2024 Performance

In the fourth quarter of 2024, the top photo and video applications on the iOS platform in Brazil showed varied performance in terms of downloads, revenue, and active users. Here's a closer look at each app's trends based on data from Sensor Tower.

YouTube experienced fluctuations in its weekly revenue, peaking at around $2.3M in early October and maintaining levels above $1.8M throughout the quarter. Downloads started strong with over 128K in the first week of October, but saw a decrease towards the end of the year, dipping to about 71K in the final week. Active users remained relatively steady, hovering around 28M.

CapCut - Video Editor from Bytedance showed a steady increase in weekly revenue, reaching approximately $1.3M by the end of December. Downloads were generally stable, with a notable spike to 192K in late December. Active users also rose significantly, ending the quarter with about 8.6M.

Canva: AI Photo & Video Editor experienced variable revenue, peaking at $1M in early October and dropping to around $750K by the end of December. Downloads were highest in October at 109K but decreased to 64K in the last week of the year. Active users showed a declining trend, falling from 4.7M to approximately 4.2M.

Instagram maintained a fairly consistent revenue stream, with a peak of over $513K in late October. Downloads fluctuated, with the highest at 163K in mid-December, before dropping significantly to 64K at year-end. Active users increased steadily, ending the quarter at about 17.5M.

Google Photos: Backup & Edit saw a slight increase in revenue towards the end of the quarter, reaching around $311K. Downloads peaked at 78K in early November but fell to 48K by the end of December. Active users showed a positive trend, growing from 12.4M to over 13.1M.

For more detailed insights and data, visit Sensor Tower's platform.